For independent grocers and the wholesalers that serve them

Eric Le Blanc Male Fayetteville, Arkansas United States: Like

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Advertising and Marketing

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I like the new look

Started Jan 17, 2011 0 Replies 0 Likes

Brighter, more engaging. Good work, guys.

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Eric Le Blanc liked Eric Le Blanc's blog post Don't Bother Me, I'm Shopping

Aug 5, 2011

Neil Kudrinko liked Eric Le Blanc's blog post Thinking about the fetaure ad

Aug 5, 2011

Eric Le Blanc posted a blog post

The Feature Ad...the backbone of out-of-store communication (even if that upstart of web communication is making inroads, it still doesn't have the impact of a feature ad). An incredibly powerful tool in driving consumers to your store and driving volume on key items...As a recovering retailer I've seen the power of tabs with door busters on the front and back, so I know that ads can have a tremendous impact. Oh, the case cuts I've built!I've been out of the business for a few decades and…See More

Aug 2, 2011

0 Comments 1 Like

Eric Le Blanc posted a status

"Check out the July issue of Progressive Grover for an article on Social Media use by Supermarket Grocers, sponsored by Tyson Deli."

Aug 1, 2011

1 Comment 1 Like

Joseph Tarnowski commented on Eric Le Blanc's blog post Don't Bother Me, I'm Shopping

"I think you make a great point Eric -- especially with your blog's title. And to your point, I've recently written about two mobile marketing providers that have partnered in an effort to help brands and retailers market to shoppers via…"

Jul 25, 2011

Joseph Tarnowski liked Eric Le Blanc's blog post Don't Bother Me, I'm Shopping

Jul 25, 2011

Eric Le Blanc posted a blog post

Don't Bother Me, I'm Shopping

I was rereading Progressive Grocer's Report of the Grocery Industry this morning and one table in the report really grabbed me--chart #8 which communicated the % of respondents (retailers) who rated given retail strategies as extremely or very important.Overwhelmingly, the top response was "Fresh Food." OK--that makes perfect sense. All the bells and whistles in the world won't help you if you can't deliver at the most functional level--the food meets or exceeds the shopper's expectations.…See More

Jul 25, 2011

1 Comment 2 Likes

Neil Kudrinko commented on Eric Le Blanc's blog post The Economy and the Future of Deli

"Just in case you're wondering what to do with left over rotisserie chickens. First off, you'll get a much better yield if you remove the meat from the carcasses before they cool over-night in a cooler. Make sure your staff process the…"

Jul 22, 2011

Joseph Tarnowski commented on Eric Le Blanc's blog post The Economy and the Future of Deli

"Hi Eric - your comments remind me of the program IGN member Steve Hilton of E.W. James outlined in our Webcast on about raising awareness of deli operations. For those of you who didn't see the webcast, E.W. James runs a program where if its…"

Jul 21, 2011

Joseph Tarnowski liked Eric Le Blanc's blog post The Economy and the Future of Deli

Jul 19, 2011

Eric Le Blanc commented on Eric Le Blanc's blog post The Economy and the Future of Deli

"Neil, Thanks for your comments, and I agree with you completely. Glad to hear your deli is doing so well and best wishes for continued success!"

Jul 19, 2011

Neil Kudrinko commented on Eric Le Blanc's blog post The Economy and the Future of Deli

"Our deli department has been our strongest performing department over the last 2 years. Increased focus on fresh prepared salads (versus commercial), and a significant investment in time and resources to build a busy catering component have added…"

Jul 19, 2011

Neil Kudrinko liked Eric Le Blanc's blog post The Economy and the Future of Deli

Jul 19, 2011

Eric Le Blanc posted a blog post

The Economy and the Future of Deli

This morning my 19 year old son had his wisdom teeth out. I am sitting by his his bed and taking advantage of the time to catch up on some of my reading--in this case some reports from the folks over at Kantar Retail.I was reviewing the Q1 figures for same store growth for supermarkets. First look says that same store growth was 2.6%. That doesn't sound too bad in a rough economy. Here's the bad news, however: inflation accounted for 2.5% of that growth. As I read further, I saw the forecasts…See More

Jul 18, 2011

4 Comments 2 Likes

Pierce Hollingsworth and Eric Le Blanc are now friends

Feb 9, 2011

Eric Le Blanc posted a discussion

I like the new look

Brighter, more engaging. Good work, guys.

Jan 17, 2011

0 Comments 0 Likes

Profile Information

Company Name: Tyson Foods, Inc.

Title?: Director of Sales Development

Type of Company: Supplier

Number of Stores?: N/A

Zip Code of Company Headquarters: 72762

Association Member?: Yes

I've read and understand the terms of use: Yes

Other places to find me:

tysondeliguy.blogspot.com/
tysondeliguy on Twitter

Eric Le Blanc's Blog

Thinking about the fetaure ad

Posted on August 2, 2011 at 9:38am 0 Comments 1 Like

As a recovering retailer I've seen the power of tabs with door busters on the front and back, so I know that ads can have a tremendous impact. Oh, the case cuts I've built!

I've been out of the business for a…

Continue

Don't Bother Me, I'm Shopping

Posted on July 21, 2011 at 10:25pm 1 Comment 2 Likes

I was rereading Progressive Grocer's Report of the Grocery Industry this morning and one table in the report really grabbed me--chart #8 which communicated the % of respondents (retailers) who rated given retail strategies as extremely or very important.

Overwhelmingly, the top response was "Fresh Food." OK--that makes perfect sense. All the bells and whistles in the world won't help you if you can't deliver at the…

Continue

The Economy and the Future of Deli

Posted on July 15, 2011 at 10:27pm 4 Comments 2 Likes

This morning my 19 year old son had his wisdom teeth out. I am sitting by his his bed and taking advantage of the time to catch up on some of my reading--in this case some reports from the folks over at Kantar Retail.

I was reviewing the Q1 figures for same store growth for supermarkets. First look says that same store growth was 2.6%. That doesn't sound too bad in a rough economy. Here's the bad news, however: inflation accounted for 2.5% of that growth. As I read further, I saw the… Continue

DeliAnytime.com

Posted on January 5, 2011 at 7:09pm 1 Comment 0 Likes

In an earlier blog ("We're Talking High Tech Today"), I talked about the importance of educating the consumer in how to use a product in order to increase satisfaction with the product and drive repeat purchase. Today, I'd like to take just a brief moment to talk a little bit more about this topic.

As an industry, we need to continue to educate ourselves and strive to improve our offering. That's a key reason why we've devoted so much time and energy (and yes, money) to research--to… Continue