For independent grocers and the wholesalers that serve them
Added by Joseph Tarnowski on October 3, 2011 at 10:30pm — No Comments
Added by Joseph Tarnowski on September 26, 2011 at 2:30pm — No Comments
If you paid a consultant $1,000 to grow your top line Deli sales double digits , and it worked ; would it be worth your investment?
if I give you the information for free, and show you Proven results? would it be worth your time?
My job is researching shoppers, and sharing success stories about deli sales. I especially feel great when another retailer hits new sales heights in a bad economy, and I get to share the success.
So why should you care about…Continue
Added by t fuqua on August 12, 2011 at 2:34am — No Comments
My first impression when I entered Pan-Oston's Utopia Across America Mobile Innovation Center in the parking lot of Ronetco ShopRite in Byram Township, N.J., was that it had a lot more inside than I originally thought.
Indeed, those retailers who cannot make it to any retail technology trade events…Continue
Added by Joseph Tarnowski on August 9, 2011 at 12:00pm — No Comments
The Feature Ad...the backbone of out-of-store communication (even if that upstart of web communication is making inroads, it still doesn't have the impact of a feature ad). An incredibly powerful tool in driving consumers to your store and driving volume on key items...
As a recovering retailer I've seen the power of tabs with door busters on the front and back, so I know that ads can have a tremendous impact. Oh, the case cuts I've built!
I've been out of the business for a…Continue
Added by Eric Le Blanc on August 2, 2011 at 9:38am — No Comments
I had the opportunity to meet with old friends from across the food and beverage continuum at a Shopper insight conference last week, we chatted about the economy, Shopper and retailer planning and that we have all been here before when it comes to tough times and price increases.
The US corn mandate to ethanol has driven input cost up and price to retailers and shoppers will rise soon. Everything from beer to poultry prices will rise, and firing your suppliers for price increases…Continue
Added by Luke Henry on June 29, 2011 at 6:37pm — No Comments
Recently The Telegraph newspaper from the UK reported that Dr. Brian Wansink, author of Mindless Eating, and a food psychologist at Cornell University claimed through his research that the average person makes about 200 food related decisions per day. The question on the minds of many independent grocers upon hearing that news is very likely, “How can I help you?”
Unlike the big box stores that pile up mountains of merchandise and entice…Continue
Added by Joseph Tarnowski on May 18, 2011 at 12:20am — No Comments
The events of the last 24 hours have me thinking a lot about the increasing role that social media plays in our day to day lives. Today is election day in Canada, and as a result I have been glued to my twitter and facebook feeds even more than normal for the last 5 weeks.
Last night I was scanning the last minute opinion poll results and seat projections on my new Motorola Xoom tablet, with my blackberry at my side and flipping between the Canadian news networks on the…Continue
Added by Joseph Tarnowski on April 2, 2011 at 10:00pm — No Comments
In a commercial for the Certified General Accountants of Canada, one of the accountants asks the camera, “Do I believe the environment deserves a balance sheet?”, to which he replies, “Yes, I do.” How does this statement impact small business owners? Do we have a responsibility to try and assist in improving that balance sheet? And if we do, how do we know we're being successful?
One of the most important tools that small business owners can use to determine just how…Continue
Added by Neil Kudrinko on March 18, 2011 at 4:30pm — No Comments
So last Sunday I was at lunch with a few friends and we got to talking about the recent impact coupon websites have had on our lives, the main ones being LivingSocial and Groupon. Both Groupon and LivingSocial invested in two controversial Superbowl Ads: LivingSocial Ad,…
Added by Luke Henry on March 17, 2011 at 5:46pm — No Comments
What started out as a challenge between the manager of community-based independent Ring Bros. Marketplace and 11 year old Elizabeth Kirby to get a few Facebook fans snowballed into a lesson of the power of social media and a windfall of support for a local food pantry.
While Elizabeth and her mother Kerrie were shopping at South Dennis, Mass.-based Ring Bros. Marketplace last Tuesday afternoon they struck up a…
IGA has joined forces with charitable group Wounded Warrior Project (WWP) -- an organization whose mission is to honor and empower soldiers wounded in combat -- to create IGA USA’s first IGA Private Brand cause marketing initiative.
During the national campaign—running in participating IGA stores from Memorial Day Weekend (May 27) through Labor Day weekend (Sept. 5)—IGA will donate 10 cents from the sale of every specially marked case of IGA Brand water to the Wounded Warrior…