For independent grocers and the wholesalers that serve them

Bi-Rite Market's Eat Good Food

We made a video to explain why we decided to write a book in the first place. Take a gander for your chance to meet authors Sam and Dabney, and some other faces that you'll read about in the book. You can order the book from Bi-Rite's website: http://biritemarket.com/book/book-order/
Also, keep an eye out for our feature on Bi-Rite in the Feb. 2012 issue of Progressive Grocer Independent

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Comment by Neil Kudrinko on January 26, 2012 at 3:46pm: If you don't own a copy of Sam and Dabney's book you should. I have an account with Random House and have bought copies to sell in our stores (our grocery store and my wife's gourmet fine food and kitchen store). If you want to sell great food you have start by educating your consumer. Keeping copies of Eat Good Food at your checkouts is a great way to start.

Comment by Tony Orlando on January 26, 2012 at 9:58am: This is what I have always aspired to be in my store as well. Living in a perpetual poor County makes it incredibly difficult to do what the Bi-Rite store does, because of population density, higher consumer health awareness, and income per- capita which is way higher than my area. I applaud his efforts to be a positive force in his community, as Wal mart is clueless on doing what he does everyday. I still create a very unique experience in my store, with a 100% scratch prepared deli, and a growing selection of custom made diabetic friendly foods made with organic agave nectar. In each community, an Independent store owner must capture the trust of their clients completely, in order to grow their business, and this video should be played at the NGA Show next month, to wake up the folks who have lost faith in the system. Congrats on a great store, and I hope you own half of NYC in 10 years.